Backgroundβ
What are Creator Branded Products? CBPs are products launched by top influencers, celebrities, and star Creators whose influence and traffic are the most important factors for the brands' success. LEAN is founded by fitness influencer, @lillysabri and they first partnered with @modest.street through our affiliate programme, and she did such an amazing job at promoting their product that they're taking their collaboration to the next level.β β
The Objectiveβ
@modest.street is extremely experienced with TikTok Shop, so LEAN was keen to leverage her expertise and highly engaged audience to promote their Superfood Daily Greens supplement.β
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The Strategyβ
@modest.street did not disappoint with an active content strategy promoting LEAN's product. She created 8 Shoppable Videos and featured their 2 different Greens flavours (Mango/Pineapple & Coconut) in a whopping 74 LIVEs!β
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The Resultsβ
This strategy was so successful that over 60% of all LEAN's sales on TikTok Shop were driven by @modest.street. LEAN is so pleased with these results that they have now created an exclusive bundle just for her!β
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